The final step in a CRO audit is to conduct a site usability assessment . Usability refers to how easily users can navigate your site and take the desired action, whether it's making a purchase, subscribing, or filling out a form.
When evaluating the usability of your site, consider the following aspects:
Visual design : A clean, attractive design makes it easy to navigate. If the site is cluttered or overloaded with information, users may feel overwhelmed and abandon it.
Loading time : A slow site is one of the biggest usability issues. Users don't want to wait too long to see content or take action. Make sure your page loads quickly.
Intuitive navigation : Users should be able to c level executive list easily find what they're looking for. The site structure should be logical, and menus should be well-organized.
Conducting a usability assessment will allow you to make adjustments that improve the user experience, reducing friction points and increasing conversions.
Site usability evaluation
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bdjakaria76
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