This travel agency certainly could not be missing japan email list from this article in which we want to help you understand the best strategy you can adopt to sell your products or services on Facebook. One of the choices made by Contiki is clear from reading its slogan: it organizes social trips for young people aged 18 to 35. Choosing to target a niche market brings with it numerous advantages: In its paid Facebook ads, aimed at selling a trip by offering an attractive discount, it can easily target the audience between 18 and 35 years old. The travel experiences it offers are all aimed at this specific age group, starting from the accommodations, up to the activities.

Even the needs of this narrow group of customers can be more easily identified: the desire to socialize, to spend the right amount, maximum flexibility, attention to environmental impact. Let's now look at some aspects that have convinced us the most and that could provide you with useful ideas to help you sell your services also thanks to Facebook: It offers, within its paid advertisements, very attractive offers and discounts. Use photos of people having fun together and having incredible experiences (breathtaking views, but “without a living soul”, in fact, would have a very different effect!). Show that you know your target audience well. “We make travel so easy that choosing where to go is the hardest part.